A partnered approach designed to generate sustained growth. This program builds brand and talent visibility by highlighting the creative strengths and industry expertise of artist-led or creator-led brands. Y Breakfast Studio collaborates with you to secure media coverage that amplifies your unique perspective, creative voice, and social impact.

Monthly Retainer Fee: $800 – $1,200 

Minimum Contract Length: 3 Months 

Overview:

1) Target: 5–8 media placements per month (metric, not guarantee)

Media formats included:

-Digital

-Broadcast and radio

-Print

-Podcast

-Social media content guidance for one social channel

2) Competitor insight:

-Social media share of voice analysis

-Press coverage analysis

3) Reporting:

-Weekly results reporting

-Expert guidance included

The goal is to secure a minimum of 5 placements per month, with the target ranging up to 8 placements. If the minimum of 5 placements is not met in a given month, the shortfall can roll over to the next month, ensuring the final placement goal is achieved by the end of the contract term.

This program focuses on creating brand and talent success by spotlighting your achievements and expertise within your specific industry.

Monthly Retainer Fee:

-$2,500 – $3,500 (established company)

-$1,500 – $2,000 (small business/emerging brand)

Minimum Contract Duration: 3 months 

Services include:

1) Media Placements: Secure a minimum of 5-8 media interviews, podcasts, and/or contributed articles per month (note: this is a target, not a guarantee)

2) Strategy: Custom topic/response strategy

3) Expert Guidance: bi-weekly results meeting

4) Awards: Ongoing award submissions

5) Opportunities: Showcase, speaking panel, and performance opportunities

6) Social Media Content Guidance: One Social Channel

7) Media training:

- Individual: 1 virtual session

- Team: 2 virtual sessions

8) Outreach: Ongoing media relations outreach

9) Competitor insight: Social media share of voice & press coverage analysis

10) Reporting: Expert guidance with weekly results reporting

The goal is to secure a minimum of 5 placements per month, with a target range up to 8. If the minimum of 5 placements is not met, the shortfall can roll over to the next month, ensuring the final placement goal is met by the end of the contract term.

A results-focused, direct approach, perfect for emerging creative brands aiming to secure industry-building media coverage. This program delivers strategic, targeted media pitching to your key industry targets, with the goal of earning you at least 3 media opportunities per month, while helping to strategically build your social media presence. It’s a market-growth approach, ideal for achieving results on a limited budget, while developing your brand presence.

Monthly Retainer Fee:

-  $2,500 - $3,500 (established company)

-  $1,000 - $2,000 (small business/emerging brand)

Minimum Contract Length: 3 Months 

Services include:

1) Minimum 3 media interviews, podcasts, and/or contributed articles per month (note: this is a target, not a guarantee)

2) Social Media Content Guidance: Two social channels

3) Media training:

- Individual: 1 session

- Team: 2 sessions

4) Outreach: ongoing media relations outreach

5) Touch Base Meetings: 3 total for the first 3 months

6) Reporting: Bi-monthly reporting meetings

7) Expert Guidance: Monthly meetings

The goal is to secure a minimum of 3 placements per month. If the minimum of 3 placements is not met in a given month, the shortfall can roll over to the next month, ensuring the final placement goal is met by the end of the contract term.